
What is Online Advertising?
The Internet provides you with opportunities to reach a new audience. The advertising you use online can make a big difference in the traffic that comes to your web site. Reaching interested consumers through the online content they consume can be one way to raise awareness of your company. One of the basic ways to […]
Read »
What is social media monitoring and reporting?
So, you’ve embraced social media. You’re blogging away, your fans have made your Facebook page a hub of activity, and Twitter’s taking you places you never could have reached with direct mail. It’s all good, until the day you see the negative—and inaccurate—review of your services someone posted to Yelp. The one that links to […]
Read »
What is media sharing?
Web 2.0 technologies have also made it easier than ever to post and share media across a variety of social networks and other digital platforms. Advances in user interface design have made it possible for people to post and share photos and videos, music, applications, and other kinds of media almost instantly, with minimal to […]
Read »
What is social media application development?
You can’t ignore social media platforms such as Facebook and Google+ if you are serious about creating an integrated marketing campaign. Facebook alone has more than 800 million active users, and can extend your brand and help you connect with prospects and customers in ways that traditional websites can’t. It’s harder to determine how many […]
Read »
What is social media strategy?
Actively participating in social media sites is one of the most effective ways you can promote your business. Because user interaction plays a considerable role in what becomes popular, the more you interact with your audiences, the more ways you can connect with them and promote your business. Networking sites such as Facebook and LinkedIn, […]
Read »
What is social media?
Social media is the use of a variety of web-based tools that enable people to collaborate and easily share information and resources via the Internet. These sites and tools allow people to talk, network, and participate in any number of social activities in an online environment. Social media’s roots can be traced to the second […]
Read »