Enrollment Campaign developed by Bergeron Creative showcased in the Twenty-Eighth Annual Educational Advertising Awards

Atlanta, GA – The Educational Advertising Awards, sponsored by the Higher Education Marketing Report, the largest educational advertising awards competition in the country, recognized Bergeron Creative for their enrollment marketing campaign to launch the Clark University College of Professional and Continuing Education, MSIT Cyber Security Concentration.

Category: Website/Blog Client: Clark University Degree: MSIT Cyber Security Concentration

Category: Social Media/Linked In Client: Clark University Degree: MSIT Cyber Security Concentration

Category: Direct Mail Client: Clark University Degree: MSIT Cyber Security Concentration

Category: Outdoor/Billboard Client: Clark University Degree: MSIT Cyber Security Concentration

The MSIT Cyber Security Graduate Concentration at Clark University’s College of Professional and Continuing Education (COPACE) addresses the prevalent knowledge and talent gaps related to worldwide cyber security challenges. As a specialization and certificate, these graduate programs provide timely options for students, career professionals and organizations. Bergeron Creative developed and implemented this enrollment campaign utilizing social media as the primary channel to communicate with key audiences and influencers to generate student inquiries and referrals.

“We like the way Bergeron Creative thinks—big picture and different. This program has been designed to initiate and support social change through education that builds valuable regional assets to benefit our communities with an expanding national and international footprint,” said Eben Berry, Cyber Security Graduate Programs Lead and President of Cyber Inspectors™ LLC.

The Educational Advertising Awards is the largest educational advertising awards competition in the country. This year, close to 3,000 entries were received from more than 1,000 colleges, universities and secondary schools from all 50 states and several foreign countries.

Judges for the Educational Advertising Awards consisted of a national panel of higher education marketers, advertising creative directors, marketing and advertising professionals and the editorial board of Higher Education Marketing Report.

It was 28 years ago that this national competition began its efforts to recognize the field of educational marketing and advertising. “We are very proud to be part of this legacy,” says Al Bergeron President and Chief Creative Officer at Bergeron Creative Studios. “Our firm and our clients have been participating in this competition for over 20 years.”

About Bergeron Creative Studios

Bergeron Creative Studios, a nationally recognized award-winning branding firm, integrates physical, digital and social media with Internet marketing to engage prospects in dialog. We are innovative entrepreneurs who are passionate about ideas. For two decades, fresh ideas grounded in smart strategic thinking have invented and reignited brands to achieve measurable marketing results.

About the Educational Advertising Awards and Higher Education Marketing Report

The Educational Advertising Awards is the largest educational advertising awards competition in the country, sponsored by the Higher Education Marketing Report. Higher Education Marketing Report has been the nation’s leading marketing publication for higher education marketing professionals for 28 years, read by nearly 2,000 higher education marketing professionals.