Bergeron Creative Sweeps Ninth Annual Service Industry Advertising Awards

Service Industry Advertising Awards (SIAA), the only advertising award competition to specifically acknowledge the achievements of the service industry, recognized Bergeron Creative Studios with 12 awards for creativity and communication excellence in branding, print, interactive and social media.

Winners were announced in the Ninth Annual Service Industry Advertising Awards, and Bergeron Creative received honors in 5 categories, including 7 awards for Total AD Campaign. Al Bergeron, President and Chief Creative Officer of Bergeron Creative Studio, said, “Everyone at the Studio was excited to get the nod from the SIAA judges. At Bergeron Creative, winning awards is one of the benchmarks we use to validate the creativity of our ideas and execution.”

GOLD: New Media Client: Protrade Financial

GOLD: Brochure Client: Spyglass Media

SILVER: Special Video Client: Bergeron Creative Studios

SILVER: Total AD Campaign Client: Fraier & Maillet, P.C.

BRONZE: Total AD Campaign Client: Bernardone’s Trattoria

BRONZE: Total AD Campaign Client: Genesis Wealth Advisors

BRONZE: Logo/Letterhead Client: Protrade Financial

BRONZE: Total AD Campaign Client: Strategic Workspaces

MERIT: Total AD Campaign Client: John McMaster, Attorney at Law

MERIT: Logo/Letterhead Client: Marian Court College

MERIT: Total AD Campaign Client: Michael D. Lane Homes

MERIT: Total AD Campaign Client: Spyglass Media

Nearly 2,000 entries were received in this year’s competition. “More than 400 advertising agencies and 1,000 institutions participated in the Ninth Annual SIAA Awards,” stated Jan Michael Lok, Executive Director of the SIAA Awards. A national panel of judges reviewed every entry for execution, creativity, quality and consumer appeal as well as overall breakthrough advertising content. In the end, the judges awarded 146 Gold Awards, 111 Silver Awards and 88 Bronze Awards.

About Bergeron Creative Studios

Bergeron Creative Studios, a nationally recognized award-winning branding firm, integrates print, digital and social media with Internet marketing into a unified force that engages prospects in dialog. For two decades, fresh ideas grounded in smart strategic thinking have invented and reignited brands to achieve measurable business results.

About Service Industry Advertising Awards (SIAA)

The Service Industry Advertising Awards began in 2003 to spotlight the advertising excellence of the service industry because other advertising award competitions focused on consumer goods, packaged goods and other tangible products. The Ninth Annual Service Industry Advertising Awards continues to recognize the advertising excellence from service industry providers.

ABOUT THE AUTHOR  Al Bergeron

Al Bergeron is President and Chief Creative Officer at Bergeron Creative Studios, a Boston-area branding firm that integrates interactive, social media and Internet marketing into an engaging force that helps clients win.

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